49 Cold Email Software Options To Supercharge Your Outreach

Discover the cold email software tools to streamline your outreach strategy and improve your response rates. Check out our list now.

Guide on 49 Cold Email Software

Cold email software has revolutionized the way businesses communicate with potential leads. By automating the process of sending out emails, these tools can save countless hours and improve the chances of getting responses. With so many options on the market, choosing the right one is critical for success. In this blog post, we will explore some of the best cold email software options available today, providing you with the information you need to make an informed decision. So let's dive in!

What is Cold Emailing and Why is it Important?

small business owner using Cold Email Software

Did you know that according to a recent study by HubSpot, cold email is still one of the most effective ways to generate new leads? In fact, cold email is 40 times more effective at acquiring new customers than social media. 

Benefits of Cold Email Software for Businesses

Cold email software can provide a number of benefits for businesses looking to streamline their outreach efforts and boost their sales. Here are some key advantages of using cold email software

1. Generating new leads

Cold email software can help you reach out to potential customers and generate new leads for your business

2. Building relationships

By enabling you to personalize your emails and build connections with prospects, cold email software can help you establish meaningful relationships with potential customers.

3. Driving sales

Cold email software can help you nurture leads through the sales funnel, increasing the likelihood of converting them into paying customers. 

Common Challenges of Manual Cold Emailing

Manual cold emailing can be a time-consuming and inefficient process. Here are some common challenges that businesses face when sending cold emails manually:

1. Time-consuming process

Drafting, sending, and tracking each email individually can be extremely time-consuming for businesses.

2. Low open and response rates

Without personalization, emails sent manually may have low open and response rates

3. Spam filters

Emails sent manually may get caught in spam filters, reducing their effectiveness

4. Impersonal or interruptive

Manual cold emails may come across as impersonal or interruptive, leading to a negative perception of your business.

Streamlining the Process with Cold Email Software

Cold email software can help businesses streamline and optimize their cold emailing efforts. By automating certain aspects of the process, such as sending emails in bulk and tracking responses, businesses can save time and improve the effectiveness of their outreach efforts.

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What is Cold Email Software?

sending a cold email - Cold Email Software

The core purpose of cold email software is simple, to make your life easier by automating the entire cold email outreach process. It saves you time, increases personalization, and provides insights through analytics and tracking.

How Cold Email Software Solves Key Manual Challenges

Cold email software helps you save a tremendous amount of time by automating routine tasks that you would otherwise have to do manually. It also improves open/response rates by allowing for more personalization than you could easily manage by hand. 

Our software also helps you to avoid spam filters by ensuring that your emails come from warm IP addresses and stay in compliance with all relevant laws. You'll find that emails sent by cold email software are often more personal and less disruptive than those sent manually. They will also provide you with data-driven insights to optimize your campaigns, allowing you to reach more prospects efficiently than ever before.

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What are the Key Features of Cold Email Software? 

person showing key features of Cold Email Software

Email personalization

Personalization is key to engaging your audience. You can personalize your emails with the recipient's name, company information, and other relevant details to increase engagement and build relationships.

Email templates

Templates can make your life much easier. Time-saving email templates allow you to create and reuse templates for different campaigns. Using them ensures professionalism and consistent communication with your prospects.

Automated follow-ups

Follow-ups are crucial! Automate your email follow-ups to send a series of follow-up emails to those who haven't responded. This increases the chances of getting a reply and moving the conversation forward.

Email tracking

Stay on top of your game with email tracking. Real-time tracking for email opens, clicks, and responses gives you valuable insights to optimize your campaigns for better results.

Email scheduling

Timing is everything. Scheduling your emails to be sent at the most optimal times increases the chances of them being seen and opened. Be strategic!

Integration with CRM and other tools

Seamless integration is a game-changer. Make sure your cold email software integrates well with CRM systems and other marketing tools for better data management and workflow efficiency. Save time and streamline your processes for success.

49 Cold Email Software Options To Supercharge Your Outreach

person typing in emails with Cold Email Software

1. Leap

Leap helps you to automate your work with the power of AI. Partnered with Zapier, Vercel, and more, Leap enables you to supercharge your work by allowing you to create custom AI automations. Create sophisticated AI automations with no-code. Connect the tools you love with best-in-class AI text, image, and audio models. 

Supercharge your existing tools with seamless AI integrations to OpenAI, Microsoft, and more. From summarizing documents, to voice translation, to AI call transcription, to AI avatar and asset generation, to SEO automation, automate anything with Leap Workflows. The opportunities for automation are endless with Leap workflows. 

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2. Cold Mail Bot

Cold Mail Bot streamlines cold email outreach by automating the email writing process using GPT-powered technology. This tool creates tailored email sequences for each contact, saving time and boosting engagement. It conducts automated contact research by scanning websites to gather key details, freeing users from manual data collection.

3. Nureply

Nurepli is a cold email software for professionals that helps write personalized emails and manage campaigns with automated follow-ups.

4. Mails.ai

Mails.ai is an AI-powered tool for businesses that automates cold email outreach campaigns with unlimited email account integration, quick campaign creation, increased deliverability and replies, offering flexible plans and pricing.

5. Emogpt

Emogpt is a free Google Chrome extension designed to generate high-quality emails with ease and efficiency using OpenAI's chatGPT. The tool provides a secure and user-friendly interface, reducing the time users spend writing emails by up to 85%.

6. Smartlead

Smartlead is a comprehensive cold email outreach tool that automates & optimizes outreach campaigns across multiple channels (email, SMS, Twitter, WhatsApp), featuring AI-powered deliverability & reputation maintenance. Ideal for lead generation, sales & recruitment.

7. Mailscribe

Mailscribe is an email marketing platform powered by AI that simplifies the process of creating and sending emails to subscribers, with features like AI content creation, customization options, automation, and subscriber management.

8. Mailbutler

Mailbutler is the smart email assistant that offers AI-powered features such as smart compose, smart respond, summarizing emails, improving spelling and grammar, contact finder, task finder, and more to enhance email management and productivity.

9. Yesware

Yesware is a tool designed for sales teams to automate cold email campaigns, integrate with CRMs like Salesforce, and track engagement metrics. It's suitable for both Gmail and Outlook users but can become costly with per-seat pricing.

10. Mailshake

Mailshake is known for its simplicity and ease of use, allowing for personalized email campaigns, follow-up scheduling, and has a phone dialer for multi-channel campaigns. It's best for Gmail and Outlook users looking for CRM integration.

11. Close

Close is a comprehensive CRM with features for email drip sequences and cold calling. It's great for managing sales and prospecting emails but may get expensive for larger teams.

12. Autoklose

Autoklose offers a variety of tools for cold emailing and sales automation, including lead generation and email list verification. It's packed with features but might be overwhelming for beginners.

13. GMass

GMass is a Chrome Extension for sending cold email campaigns directly from Gmail, featuring mail merge from Google Sheets, automated follow-ups, and categorization of replies to keep the inbox organized.

14. Saleshandy

Saleshandy provides advanced personalization, automation, CRM integration, and analytics for cold emails. It also features a centralized inbox and supports team collaboration.

15. Apollo.io

Apollo.io is a sales intelligence platform with a vast contact database and tools for AI-powered engagement workflows. It offers comprehensive sales tools and data enrichment but has been noted for occasional UI/UX and performance issues.

16. Outreach.io

Outreach.io offers a campaign feature and a sales CRM, but it's criticized for lack of important scaling details like inbox rotation and a user-unfriendly CRM interface. Pricing is not transparent, indicating it may be high.

17. Salesloft

Salesloft provides basic cold emailing capabilities and a sales CRM but is not designed for sending emails at scale and is likely very expensive.

18. Freshsales

Freshsales offers individual cold emailing and a sales CRM but is not easy to use and lacks features for high-volume email campaigns.

19. Monday Sales CRM

Monday Sales CRM is suitable for low-volume cold emails with basic emailing capabilities and a reasonably user-friendly CRM, but not recommended for scaling outreach.

20. Zoho CRM

Zoho CRM allows email sending alongside CRM functionalities but is complicated to use and not ideal for cold email campaigns due to its feature limitations.

21. Growbots

Growbots is good for high-volume cold emails but lacks a sales CRM and LinkedIn Email Finder, making it overpriced for the provided features.

22. Woodpecker

Woodpecker specializes in cold email campaigns with an email verification feature but lacks inbox rotation, making it difficult to scale outreach effectively. It's considered costly for adding multiple sender email accounts.

23. Reply.io

Reply.io provides tools for sales automation, including cold email and social outreach, with robust tracking and analytics.

24. Snov.io

Snov.io offers a CRM and a range of tools for email verification, sending personalized cold emails, and tracking engagement.

25. Hunter.io

Hunter.io is known for its email finding tool, it also offers cold email campaigns and templates with tracking features.

26. Super Send

Super Send is a platform designed for personalized email marketing campaigns with automation and advanced tracking capabilities.

27. Mixmax

Mixmax is an email communication platform with features for scheduling, tracking, and automating email sequences.

SalesBlink is a full-stack cold outreach platform offering email finding, sending, and scheduling, along with CRM capabilities.

29. Klenty

Klenty is a sales engagement platform that enables sending personalized cold emails and automated follow-ups at scale.

30. Outplay

Outplay is a multi-channel sales engagement platform that integrates email, phone, SMS, and social media for comprehensive outreach strategies.

31. Overloop

Overloop provides a CRM along with tools for email campaigns, lead scoring, and team collaboration to enhance sales processes.

32. Uptics.io

Uptics.io is a sales automation tool that offers cold email outreach, prospecting tools, and CRM functionalities for a unified sales process.

33. AeroLeads

AeroLeads offers lead generation tools alongside cold emailing, though it's noted for lacking in campaign scaling features and a sales CRM.

34. Streak

Streak transforms your Gmail inbox into a CRM, allowing for email tracking and management of sales funnels directly from your email.

35. Gmelius

Gmelius offers email campaign setup with follow-ups, split testing, and a powerful reporting system, designed for Gmail and Google Workspace integration.

36. Lemlist

Lemlist is known for email automation triggers and the ability to create personalized images and videos.

37. Ava by Artisan

AVA is an AI tool for B2B cold email sales, identifying hot leads, optimizing email sequences, and ensuring deliverability. With a vast contact database, personalized ghostwriting, and Slack integration, AVA boosts outbound sales efficiency.

38. Spark Mail

Spark Mail is an AI-powered email tool for streamlined productivity & efficient communication in one click. Snooze, reminders & follow-ups make managing inbox easier & more organized.

39. QuickMail

QuickMail is a cold outreach solution designed for teams and marketers. It aims to provide advanced metrics and superior email deliverability, ensuring that users get replies instead of spam complaints.

40. Waalaxy

Waalaxy is a tool designed to make LinkedIn a primary acquisition channel. It offers automated sales and recruitment prospecting solutions, making the process of reaching out to potential leads or candidates more streamlined and efficient.

41. Salesmate

Salesmate is a sales engagement and CRM platform designed to help businesses grow their revenue and build better relationships with customers. The platform offers a range of features, including prospect and lead engagement, sales pipeline and activity tracking, sales automation, and sales intelligence and reporting.

42. La Growth Machine

La Growth Machine is a multichannel sales automation tool designed to enhance outreach efforts. It allows sales teams and professionals to automate their prospecting routine, reaching leads on platforms like LinkedIn, email, and Twitter. The goal is to generate more conversations and opportunities.

43. Breakcold

Breakcold is a Social Selling Software and Sales CRM combined into one platform. It's designed to help businesses interact with their B2B contacts across multiple channels, including Email, LinkedIn, and Twitter, with the aim of increasing revenues and building stronger B2B relationships.

44. Vocus.io

Vocus.io is a full-stack email outreach platform designed to enhance Gmail and G Suite functionalities. It offers tools for personalizing email campaigns, tracking email interactions, automating follow-ups, scheduling appointments, syncing with CRMs, and facilitating team collaboration.

45. Amplemarket

Amplemarket is a sales automation platform designed to help sales teams automate their outreach and follow-up processes. It provides tools for email sequencing, lead generation, and sales intelligence to streamline the sales process and increase engagement with potential customers.

46. Emelia

Emelia is a cold emailing tool designed to enhance the efficiency and effectiveness of cold email campaigns. It offers an intuitive platform with detailed analytics and exclusive features to ensure that cold emailing is more effective.

47. ClosersHQ

ClosersHQ is a multi-channel sales engagement solution designed for sales teams sending high-volume emails. It provides tools and components to create and automate outbound sales and cold emailing campaigns.

48. Mailstand

Mailstand is a cold email outreach platform designed to enhance the efficiency of cold email campaigns. It allows users to merge and combine mailboxes for scalable email outreach. The platform offers features such as mail merge, funnel analysis, team inbox, and email scheduling.

49. Zeliq

Zeliq is an all-in-one outreach solution designed to help businesses meet the best leads and convert them faster using AI. It aims to make selling easy by providing up-to-date prospect data and outreach automation, allowing businesses to scale their sales up to three times faster.

How to Choose the Best Cold Email Software

person using laptop for writing Cold Email Software

Budget

Cold email software can vary significantly in pricing, so it's essential to choose a solution that fits your budget without compromising on essential features.

Email volume

If you plan to send a high volume of cold emails, you'll need a software that can handle the load without compromising on deliverability.

Team size

Some cold email software is better suited for individual use, while others cater to larger teams with advanced collaboration and user management features

Integration requirements

Evaluate whether the software integrates seamlessly with your existing CRM, marketing automation, or other tools for a streamlined workflow.

Ease of use

Consider the software's user interface and learning curve, especially if you have a less tech-savvy team.

Best Practices for Using Cold Email Software

person mapping out best practices related to Cold Email Software

Personalization

Personalizing emails is crucial in cold email outreach. It shows the recipient that you care about them and their needs. With cold email software, you can leverage personalization features to tailor messages specifically to each recipient. This can involve inserting the recipient's name, referencing their company, or mentioning a recent event that relates to them. Personalization is a powerful tool to make your emails stand out in a crowded inbox.

Clear Subject Lines

The subject line is the first thing a recipient sees when they receive your email. Craft a compelling and relevant subject line that piques their interest and encourages them to open your email. An engaging subject line sets the stage for the rest of your email and can significantly impact open rates. Cold email software often provides subject line testing features, allowing you to experiment with different options to find what works best.

Strong Call-to-Action

Every email you send should have a clear and compelling call-to-action (CTA) that guides the recipient towards the desired action. This could be scheduling a meeting, requesting more information, or signing up for a demo. The CTA should be noticeable, easy to understand, and directly tied to your email's purpose. Cold email software can help you track the performance of your CTAs, showing you which messages are most effective at converting leads.

Follow-Up Emails

Sometimes, the first email isn't enough to secure a response. Automated follow-up features in cold email software can help you send timely reminders and increase your chances of getting a reply. Following up shows persistence and determination, qualities that can impress potential customers. By automating this process, you can continue nurturing leads without having to manually track who needs a follow-up.

A/B Testing

A/B testing involves experimenting with different variables to see what resonates best with your target audience. With cold email software, you can test different subject lines, email content, and sending times to determine what works best. By analyzing these results, you can optimize your email campaigns for better performance. A/B testing is an ongoing process that can help you refine your cold email strategy over time.

Compliance and Best Practices

Compliance with relevant regulations, such as the CAN-SPAM Act, is essential for maintaining a professional and ethical approach to cold email outreach. Make sure your cold email campaigns follow best practices, such as providing an option to unsubscribe and clearly identifying the sender. By adhering to these guidelines, you can build trust with recipients and prevent your emails from being marked as spam.

Create Game Changing Automations Today With Leap’s AI Workflows

Leap helps you to automate your work with the power of AI. Partnered with Zapier, Vercel, and more, Leap enables you to supercharge your work by allowing you to create custom AI automations. Create sophisticated AI automations with no-code. Connect the tools you love with best-in-class AI text, image, and audio models. 

Supercharge your existing tools with seamless AI integrations to OpenAI, Microsoft, and more. From summarizing documents, to voice translation, to AI call transcription, to AI avatar and asset generation, to SEO automation, automate anything with Leap Workflows. The opportunities for automation are endless with Leap workflows. 

Try Leap’s AI Workflows tool for free today.